Observer: The Sustainably-Focused Skincare Brands to Shop for Earth Day—And Always

It’s always important to be mindful of the environmental impact that our consumer habits have on the planet, and especially so during Earth Month. This year, consider making at least one eco-friendly swap in your daily routine, and more specifically, in your beauty regimen. While the beauty industry has long been one of the worst offenders in polluting the earth and draining natural resources, there’s been a positive turn around over the past several years, as numerous skincare brands have made a concerted effort to adopt more sustainable practices.

Unfortunately, there’s still a ton of greenwashing in the beauty industry, and it’s difficult to definitively label a brand as “clean” due to the lack of regulations and official certifications. While the beauty industry has a long way to go to achieve a more sustainable future, the good news is that plenty of brands are doing their part to get there, including employing more eco-friendly and ethical actions when sourcing ingredients and packaging products, as well as implementing environmentally-focused recycling initiatives and programs.

Even though there’s still major work to be done, every small change helps, so take a step in the right direction and make an effort to purchase your beauty products from sustainably-focused brands, whenever possible. It’s always important to shop with purpose, and if you’re not sure where to start, we’ve got you covered. Earth Day 2022 is coming up on April 22, so get a little head start today. Below, see the worthy skincare brands that are giving back and focusing on sustainability initiatives this Earth Day.

Chantecaille

Luxe beauty brand Chantecaille has worked on multiple charitable collections and initiatives this year, and their most recent collab with The Elephant Project, just in time for Earth Day, is all about teaching the importance of conservation from a young age. The collection includes two limited edition elephant dolls, which can be purchased solo or with the new Bebe Face and Body Collection. All proceeds from the plush toys are donated to the Sheldrick Wildlife Trust. And don’t forget that all of the brand’s products are formulated without phthalates, sulfates, mineral oil, petrolatum, palm oil and GMOs.